Fabindia
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Ethnic wear retailer Fabindia s new collection launched before Diwali christened Jashn-e-Riwaaz ran into a social media storm.

Fabindia. FabIndia was trolled on social media for what some said was unnecessarily uplifting secularism and Muslim ideologies in a Hindu festival saying that it hurt their religious sentiments. Outrage against Fabindias Diwali ad shows theres no longer such thing as any publicity is good publicity Rather than feel sorry for themselves brands must understand that they are only belatedly learning the hard way that piggybacking cultural moments is easy but creating your own especially absorbing its criticisms is a whole other thing. Fabindia - Buy Fabindia Outfits for men women kids Online in India at Myntra.
FabIndia was trolled on social media for what some said was unnecessarily uplifting secularism and Muslim ideologies in a Hindu festival saying it hurt their religious sentiments. Following BJP MP Tejasvi Suryas tweet netizens. 2007- Fabindia hives off section to form artisans microfinance a firm investing in community based companies or supplier region companies.
Indian ethnic wear brand FabIndia finds itself in the middle of a Twitter storm after it released its Diwali ad named Jashn-E-Riwaaz. FabIndia was trolled on social media for what some said was unnecessarily uplifting secularism and Muslim ideologies in a Hindu festival saying it hurt their religious sentiments. Ad A new destination to explore the freshest indie labels curated by Ogaan.
Fabindia removes Diwali ad after online outrage over use of Urdu phrase Social media users including BJP leaders claimed that using the phrase Jashn-e-Riwaaz to describe the festival hurt. Popular clothing brand Fabindia has removed an ad promoting their new collection for Diwali from their Twitter handle after facing heavy criticism and trolling on social media. 2009- Fabindia acquires 25 stake in Uk retail chain east 2010- Fabindia crosses 100 stores.
After FabIndia put on Twitter the Jashn-e-Riwaaz collection on October 9 some social media users called for a boycott of the brand making their campaign one of the top trends. The flagship store of Fabindia was established at Greater Kailash in the. Fabindia a proudly homegrown brand with 61 years of history in celebrating Indian artisans and heritage across the country was compelled to.
Ad A new destination to explore the freshest indie labels curated by Ogaan. FabIndia had tweeted about their collection collection Jashn-e-Riwaaz on October 9 with the post As we welcome the festival of love and light Jashn-e-Riwaaz by FabIndia is a. Shop from the latest collection of Fabindia apparels clothing at great prices.
After the netizens gave the clothing brand FabIndia a piece of their mind for its Diwali campaign that can be described as an attempt to Islamize a traditional Hindu festival the brand was forced to take down its anti-Hindu ad. Fabindia removed Jashn-e-riwaaz campaign from Twitter but continues it on Facebook. There was an increase of 1449 in net worth and a raise of 1166 in EBITDA from the previous year.
FabIndia was founded in 1960 by John Bissell and started out as a firm exporting home furnishings. On October 18 a massive social media campaign against clothing brand Fabindia was launched by netizens after its Diwali campaign Jashn-e-Riwaaz went viral on social media platforms. FabIndia replaces Jashn-E-Riwaaz with Jhilmil si Diwali.
Fabindia has withdrawn the advertisement and has issued a clarification. Moreover it has rectified its mistake. National President BJP Yuva Morcha Tejaswi Surya also slammed the brand in a.
Surya called for Fabindias boycott after they released an ad featuring their Diwali collection Jashn-E-Riwaaz. The company said Jashn-E-Riwaaz is not its Diwali clothing line and that the festival collection - Jhilmil se Diwali. FabIndia was trolled on social media for what some said was unnecessarily uplifting secularism and Muslim ideologies in a Hindu festival saying it hurt their religious sentiments.
Fabindias operating revenue was around INR 500 crore in the fiscal year of 2019. Fabindia said it wasnt a Diwali collection. A Curation of Summer Kurtas Classic Chikankari Everyday Dresses Contemporary Staples.
A Curation of Summer Kurtas Classic Chikankari Everyday Dresses Contemporary Staples. BJP MP Tejasvi Surya Sparks Another Controversy With Attack on Fabindia Ad.
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